week 9

One of the topic which captured my eyes’ attention when I first saw Proforma was video editing. At last, today we arrived at the “Land of UMwood”.
The lecture started with an exposure to different types of videos and suggestions on software that can be used for this topic. After a review on senior’s assignments, we were asked to come up with a 5 minutes video proposal. After squeezing our brain, we came up with the idea of producing an animated video. The story line...


Scene 1: A five years old girl called the operator

Scene 2: The girl asks for heaven’s number
Operator gets shocked and asks why
Girl answers that her grandmother told her that her mother went to heaven
and she wants to talk to her mother because she is having a terrible
stomach ache
Scene 3: Operator asks for apology and tells that she does not have

Scene 4: The girl walks to her father’s room and tells the father
The father reflects upon his act that not only leads to HIV transmission to
him, his wife and child but also his wife’s death


Scene 5: The father ask for apology from the girl and give her medicine

Scene 6: Question the audience

After checking the availability of setting and characters in Goanimate website, with full of confidence, we presented our proposal.:( It was rejected due to several factors. Firstly, the use of heaven concept is not appropriate. Secondly, negative matters should not be exemplified to children although the moral message is there. Lastly, the mood of the video is too gloomy for children. This incident, personally have taught me to be more careful in my planning of content of video as my target audience are children.

Then, we started working on a new story which we called ‘Triple filter’. Want to know what is it about? Wait for my next blog...Till then, take care.